Wednesday, November 6, 2013

Swedish cinemas launch feminist movie rating

The director of art-house movie theatre Bio Rio in Stockholm, Ellen Tejle holds a Bechdel test approval A certificate, in this photo dated Oct. 19, 2013. Cinemas in equality minded Sweden are introducing the new Bechdel test rating to highlight gender bias, or rather, the absence of it. To get an "A" rating, a movie must pass the so-called Bechdel test, name from American cartoonist Alison Bechdel, which means it must have at least two named female characters who talk to each other about something other than a man, promoting gender equality by addressing how women are portrayed in the public sphere. (AP Photo / Ami Bramme) STOCKHOLM (AP) — You expect movie ratings to tell you whether a film contains nudity, sex, profanity or violence. Now movie theaters in equality-minded Sweden are introducing a new rating to highlight gender bias, or rather the absence of it.








via Entertainment News Headlines — Yahoo! News
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