Thursday, April 3, 2014

Reaching Latinos: Media vies for a winning formula

FILE- In this Monday, Oct. 14, 2013 file photo, workers are shown in the Fusion network's warehouse-turned-news hub known as Newsport, in Doral, Fla. Hispanic content became the buzzword for media companies in 2010, when the U.S. Census confirmed Latinos make up 17 percent of the U.S. population and would likely remain the fastest growing demographic for years to come. Since then, more than half a dozen news websites and networks have sprouted up targeting the nation’s 55 million Latinos. (AP Photo/Wilfredo Lee, File) MIAMI (AP) — Reaching the nation's 55 million Latinos has become gospel for mainstream media giants, but capturing this fast-growing, mostly U.S.-born audience is proving tricky to networks and websites. For every success story there is a flop.








via Entertainment News Headlines — Yahoo! News
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