Sunday, February 2, 2014

Light humor, emotional ads rule Super Bowl

This undated frame grab provided by SodaStream, shows the company's 2014 Super Bowl commercial. SodaStream’s ad features “Her” actress Scarlett Johansson promoting its at-home soda maker and will run in the fourth quarter. The ad, which promotes the product as a healthier and less wasteful way to make soda, made waves ahead of the game when the company said it would delete it’s last line, “Sorry, Coke and Pepsi,” at a request by Fox. (AP Photo/SodaStream) NEW YORK (AP) — Advertisers played it safe in Super Bowl ads this year.








via Entertainment News Headlines — Yahoo! News
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